![]() ![]() Then, there is the issue of powering servers and cooling systems. On top of that, data centers heavily pollute the environment through the use of diesel generators, not to mention e-waste. These facilities use multiple different batteries that require mining heavy metals like lead, nickel, cobalt, and lithium. That’s hardly a surprise, given that each individual search query consumes 0.0003 kilowatts. ![]() Amazon, Microsoft, and Google account for half of all major hyper-scale data centers. It’s no secret that big data centers are extremely damaging to the environment. Why are users switching from Google to alternative search engines? The environmental impact of data centers In reality, there are many underlying issues with Google that are currently fuelling this mass exodus. Since 2020, the search engine has hovered between 64% and 78% with alternative search engines slowly but surely stepping into the spotlight, putting pressure on tech giants.īut why go beyond Google to “google” your way to new knowledge? What can alternative search engines do? And what are the benefits of ditching Google despite its mind-blowing popularity and impressive stats? ![]() For all of its work, Ecosia has earned the title of a Certified B Corporation, which means it follows high standards of social and environmental responsibility while maintaining accountability and transparency.While Google is the number one search engine with over 4.3 billion users worldwide, which translates to a market share of 92.24%, the digital powerhouse seems to be losing its charm day by day. Some other search engines also sell user data to boost profits, but Ecosia promises not to do this and remains financially transparent so users can see where the money is coming from and how it is spent. The search engine uses the money it makes from advertisements to fund large projects. The engine also flags polluters and “planet-friendly organizations” within search results with little icons to help inform your browsing. Every single search is carbon negative, meaning it removes more carbon from the atmosphere than the computing releases. It takes about 45 searches with Ecosia to plant a tree at one of its 13,000 planting sites within the 35 countries where it operates. Ecosia works against these pitfalls by making sure local communities can benefit from the planting projects in the long run. Tree-planting efforts can often fall short of sustainability claims when the biodiversity of an environment and the communities within it aren’t considered. It promises to “plant the right tree in the right place” by working with local communities to plant and protect native and endangered species. Other search engines have ambitious sustainability goals, but Ecos ia was built around sustainability right from the start.Įcosia’s website shows off the organization’s many impressive goals and achievements. So far, the company has planted more than 150 million trees through the power of internet searches. Ecosia is a search engine that feeds all of its profits into sustainable projects like planting trees around the world. If you’ve ever Googled “how to be more green,” then Ecosia might be worth searching out. ![]()
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